Brand New Start: How to Set up Successful Home Business after Divorce
No divorce is easy. Especially for women who often balance both work and home life and on the average make 81cents for every $1 a man makes (the gap is wider for WOC). The entire process gets even more complicated and hurtful when you have to move or change your routines. However, if you perceive life after divorce as your chance for a brand new start, you can end up being a stronger, more resilient, and even more successful woman.
Setting up a home business is a great idea for recent female divorcees. Not only will it allow you to focus your attention on something other than your marriage, but you will be able to reconnect with your skills, talents, and what makes you special as an individual.
Here are some of our tips on how to set up a home business and increase the chances of succeeding you’re sailing the stormy seas of life after divorce.
Dream Big, But Stay Realistic
After divorce, you might get the urge to change your life upside down. If you were cooped up in the house – now you’ll want to go out and socialize. If you were making little money at your 9-to-5 –and have a passion for something that you believe will translate to an amazing home business, you’ll likely want to make millions with your new home business gig.
While it’s motivational and inspirational to dream big, make sure you manage your expectations. Setting the bar too high is more likely to end up in disappointment than success.
Outsource some of the Work to Professionals
When setting up a home businesses, it’s easy to want to do it all yourself! You might be the person who knows about your skillset in detail, but there will always be experts who know how to market and sell your services more effectively. This is key to getting your new home business off the ground after divorce, especially if you are still dealing with the details and heart ache of your dissolved marriage. To boost your chances of success, use some of the following services:
- BestWritingAdvisor – hire writers who can craft the content side for your home business
- TopTal – find the top talent for any marketing, web development or content needs you might have for your home business
- Top Digital Agency – compare different digital marketing agencies to find the one that suits your business the best
Don’t Neglect Social Media
After you have gone through a divorce, probably the last thing you want to do is to get out there and expose your new business to strangers and people all over the world. It may seem more tempting to land clients on the low, do your work and make money, without making too much noise.
However, like it or not, social media networks are where you will have the highest chances of spreading the word about your brand and services.
Here, you can read about some of the best examples of using Instagram Stories for business marketing.
Reach Out to Support Groups
The period after divorce can be quite lonely, and it can get even harder if you’re working long hours to get your business off the ground. You might neglect socializing and reaching out to your friends, which is the last thing you need in your life right now.
To catch up on the social part and leave room for productivity that will benefit your home business, consider joining a support group. Every bigger city has a meeting group that gathers new entrepreneurs, freelancers and independent professionals.
Fresh entrepreneurs often underestimate the power of peer groups. You might be overconfident and feel like you know all there is to know about running a home business. Even if you did, you would still benefit from the sense of community and support, so seriously consider joining your local entrepreneur groups.
Organize, Plan, Project
Organization is absolutely crucial when you want to set up a business that’s supposed to tick like clockwork while having a hectic private life at the same time. Plan out the exact steps you are going to take as your business grows and your client list expands.
As soon as you hit one of your milestones (for example, one month after launching the business), compare your actual results with the plans you set for yourself. If you’ve gone over your expectations, it might mean that you’re underestimating your potential for success. If you’ve gone under, it might mean that you need to learn how to manage your expectations better (see section 1).
Establish a Routine
With your usual daily life completely changed, it’s time to establish new routines that will help you grapple on to something solid and stable and let you grow your business in a safe, comfortable environment.
Try working a fixed amount of hours in the day, around the same time, at least in the beginning. This will provide the much-necessary structure to your day that you will really benefit from.
Check-In with Others
Working from home can cause issues like feelings of loneliness and isolation. These feelings can erase the other benefits that you can get by working in a home business – the feeling of safety and stability.
These feelings are likely to happen if you don’t contact a lot of people often. For example, if you have frequent video conference calls with your clients or partners, you might not feel lonely at all. On the other hand, if the only communication to the ‘outside’ world is a couple of emails you send out to clients, you might start to feel this burden.
This is a period in your life when you have to go out of your way to prevent any feelings of loneliness and isolation because they can quickly spiral into something more serious. Check in with your family, siblings or friends and make sure that you maintain an active social life outside of work.
However tough the period after a hard life after divorce may seem, there are concrete activities that can make this part of your life much easier to handle. Starting a new home business is definitely one of them, but it will have a positive effect on your life only if it’s successful. Therefore, follow some of these tips to increase the chances of making it big!
Author bio:Estelle Liotard is an editor and frequent contributing writer at one of the best dissertation writing services. She is an experienced content creator and a writer who excels in different spheres of marketing. In her spare time, Estelle enjoys quiet afternoons on her balcony and cooking.